Manager - Social Media Marketing
Responsibilities:
- Develop and implement strategic social media plans aligned with business goals.
- Lead and manage a team of social media professionals, overseeing recruitment and training.
- Plan and execute engaging content strategies across platforms, optimizing for audience appeal.
- Manage and analyze social media campaigns, adjusting strategies for improved performance.
- Cultivate relationships with the online community, influencers, and brand advocates.
- Utilize analytics tools to measure campaign performance, providing actionable insights.
- Efficiently manage social media marketing budgets, monitoring ad spend and ROI.
- Stay updated on industry trends and collaborate cross-functionally for cohesive brand messaging.